Where Business Meets Social!

Socialized! Services

We realize that everyone is at a different place in regards to their social media use, strategy and effectiveness. Although we would love to have you engage in the entire Socialized! process we also understand that not everyone wants us hanging out at their office that much. So we have taken our Socialized! process and broken it down into modules that you can select “a la carte.” These processes are based upon best practices outlined in Shane Gibson’s two books “Guerrilla Social Media Marketing” and “Sociable!”

You can start with a social media assessment, dive right into advanced Twitter training or a full day social media strategy facilitation session. (Enough of the preamble) Here’s an overview of our services and modules that can help you get your team and organization Socialized!:

Social Media Assessment

  • An assessment of 7 core social media activities, profiles and competencies
  • Upon completion a 7-12 page report and overall score
  • A summary outlining the reasoning behind your score and suggested steps for improvement
  • This can be a one-off assessment or a quarterly check-up to assess the effectiveness and improvement of your social media marketing efforts
  • An optional Search Engine Optimization Assessment

Social Media Strategy & Planning Process

  • A facilitated collaborative planning approach with your organization
  • Process can be campaign based or focused on the long-term process of socializing your business

Equipping

  • Equipping is about giving you and your team the knowledge and insight to succeed on your own in social media communications and marketing.

Social Media Training Modules:

  • Rules of engagement and tools overview
  • B2B Social LinkedIn & Blogging for Business
  • Facebook Marketing & Pages
  • Twitter Marketing and Engagement Rules
  • Video content, marketing and distribution
  • Podcasting 101 – Getting started (From recording to getting listed on iTunes)
  • Social Media Intelligence: listening & monitoring
  • Blogging Intensive

Activation

We can help you “activate” key social media profiles and networks. This can include everything from getting your old blog up-to-date right to launching a network of blogs, a Facbook fanpage or getting you started on Twitter, Linkedin and YouTube. Activation services:

  • Upgrade your existing blog and social outposts
  • Launch a new blog
  • Twitter Facebook customization
  • Set-up your social media monitoring
  • Customized Ning sites

Social Media Launch

  • Social Media Calendar set-up
  • Consulting and implementing and sustaining your plan
  • Influencer outreach
  • Kick-off parties, special events, Tweetups and Meetups

On-going Business Support

  • One-site social media consulting
  • Competitive intelligence
  • Exclusive insights on trends, on-going business intelligence
  • Webinars, custom on-line training
  • Telephone/Skype consultations